Thursday, April 17, 2008

Alexa has New Ranking System

Some folks in the technology circle is a little rattled by the announcement that Alexa made. They have a new ranking system now. When they show the rankings previously, it was geared towards analysis of those who had installed the Alexa Toolbar. However, many people beyong the Alexa Toolbar users had been interested in Alexa's rankings that they now aggregate the rankings through multiple sources. The new rankings should better reflect the interests and surfing habits of the broader population of Web users.

Personally, my blog here at ChatnChill has increased a little as I am no tech blogger. But my newer blog CoolChatBlog was decreased by half now standing at 3 million + ranking. So nothing to complain about here. I shall see what happens when they tweak more of their methods to get better readings of a site.


1 comment:

  1. Alexa.com is a subsidiary of Amazon.com. It is a website which provides information on traffic levels for websites. The Alexa rank is measured according to the amount of users who’ve visited a website with the Alexa toolbar installed. Alexa toolbar is an application developed by Alexa Internet. Its primary use is to measure website statistics. This toolbar collects as well as gives some valuable information. Once you install it, the Alexa toolbar monitors all your surfing and collects information about what domains you visit. They use this data to rank web sites. The traffic rank they assign to websites is based on 3 months of aggregated historical traffic data from millions of other users and is a combined measure of page views and users. Webmasters, advertisers and ad networks use your blog’s Alexa rank as a gauge to determine the worth of a link on your website. If you depend on link or site selling as a form of monetization you’ll definitely want to increase your Alexa rank, because it’ll increase your bargaining power when it comes to ad pricing.

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